Sunday, November 23, 2008

Lambert & Lambert Receives “A+” Rating from Better Business Bureau

In the Better Business Bureau’s revised rating system, Lambert & Lambert earns the highest possible score.

St. Paul, Minnesota (PRWEB) November 23, 2008 -- Lambert & Lambert is proud to report that the Better Business Bureau (BBB) has given Lambert & Lambert an “A+” rating. The A+ grade for Lambert & Lambert is the highest possible score to be given by the respected consumer advocacy group.

Trevor Lambert, the CEO of Lambert & Lambert said, “As a longtime member of the Better Business Bureau, Lambert & Lambert is dedicated to working with honesty and transparency with our customers. We are pleased that the Better Business Bureau has bestowed upon Lambert & Lambert their highest grade and we will continue to work hard for our customers to earn that score year-in-and-year-out.”

For years the grading scale, called the BBB Reliability Reports™, scored companies as either “Satisfactory” or “Unsatisfactory.” The recent revision now scores companies in a more comprehensive letter grade that ranges from A+ to F.

The BBB’s website states that the “grades represent BBB’s degree of confidence that the business is operating in a trustworthy manner and will make a good faith effort to resolve any customer concerns.”

“The Better Business Bureau is a valuable tool for consumers to make purchase decisions,” said Trevor Lambert. “In the invention marketing and licensing industry, of which Lambert & Lambert is a major player, we hope that inventors and product developers will see this grade as further differentiation between our company and the competition.”

Lambert & Lambert works in commercializing new inventions and products. For more information visit their website at www.lambertinvent.com.

About Lambert & Lambert:

Lambert & Lambert is a contingency-fee based invention marketing and patent licensing firm that specializes in consumer products. Based in St. Paul, Minnesota, Lambert & Lambert provides services to inventors, product developers and small companies throughout the world and currently has products selling in numerous retailers.

Contact:

Tim Sherman, director of customer service
Lambert & Lambert, Inc.
Tel: 651-552-0080
www.lambertinvent.com

Thursday, November 20, 2008

Lambert & Lambert and Licensing Technology Network Sign Agency Agreement

Inventors from South Africa now have local representation to get their invention commercialized in the US by Lambert & Lambert.

St. Paul, MN (PRWeb) November 20, 2008 -- Cape Town based Licensing Technology Network (LTN) has teamed up with US market leading invention marketing and licensing company, Lambert & Lambert, to showcase South African inventions in the lucrative US market.

The two companies signed an agency agreement whereby LTN will source promising inventions in South Africa on behalf of Lambert & Lambert. This stems from a successful license deal the two companies negotiated on behalf of a South African inventor earlier this year. The licensed product, an innovative new kitchen utensil, is expected to be available to consumers in late 2009. The inventor described this license deal as “Having a winning Lotto ticket that can only be cashed in 2010!”

Trevor Lambert, the CEO of Lambert & Lambert said, “We are very pleased to formally establish this relationship between Licensing Technology Network and Lambert & Lambert. I’ve been impressed with their ability to identify saleable products developed by inventors from South Africa.” Trevor went on to say, “As always, our one goal at Lambert & Lambert will be to place these inventions with industry leading companies so that our clients can realize significant royalty income.”

LTN will source and evaluate South African inventions, guide inventors on all commercial aspects and advise how the inventor can secure better protection for the invention. Lambert & Lambert will promote the selected inventions at applicable US trade shows to attract suitable consumer product licensees and handle negotiations. The inventor does not pay for this service and all parties benefit from the royalties on product sales throughout North America.

Innovative inventions or new products in numerous industries are currently sought by Lambert & Lambert and Licensing Technology Network. For more information visit their websites at www.lambertinvent.com or WWW.LTN.CO.ZA.

About LTN:
LTN is also the agents for Yet2.com in South Africa. Yet2.com is the world’s largest technology trading company with access to more than 500 international, including 250 Fortune 500 companies. For more information, contact Nicolas Lategan at NICOLAS@LTN.CO.ZA or visit us online at WWW.LTN.CO.ZA.

About Lambert & Lambert:
Lambert & Lambert is a contingency-fee based invention marketing and patent licensing firm that specializes in consumer products. Based in St. Paul, Minnesota, Lambert & Lambert provides services to inventors, product developers and small companies throughout the world and currently has products selling in numerous retailers.

Contact:
Tim Sherman, director of customer service
Lambert & Lambert, Inc.
Tel: 651-552-0080
www.lambertinvent.com

Wednesday, November 19, 2008

Lambert & Lambert Licenses New EggShaper™ Invention

The new household kitchen invention is a fun and easy way to make perfect eggs. Created by an independent inventor, the new invention is expected to be released by a California-based house wares company in the second quarter of 2009.

St. Paul, Minnesota (PR Newswire) November 19, 2008 -- Lambert & Lambert, Inc., a licensing agency that represents inventors with unique and innovative new products, has successfully licensed the EggShaper™ invention to Bexter7 LLC, a California-based house wares company. The new invention was developed by Paul Mkhonza, an inventor located in South Africa, who contracted with Lambert & Lambert to commercialize it in North America through licensing.

Trevor Lambert, the CEO of Lambert & Lambert said, “We are always looking for great new inventions to represent, no matter where they come from. The EggShaper™ was brought to us by our agent in South Africa (Licensing Technology Network) and immediately we fell in love with it.”

Getting products like the EggShaper™ to market is a common frustration experienced by inventors. However, by licensing their invention, meaning another company manufactures and sells the product, the inventor is paid on royalties and leverages the talent and connections of the company already in the business of selling products in that category.

“Manufacturing your own product is usually entirely unfeasible for the independent inventor due to the high costs and the learning curve required” Trevor said. “At Lambert & Lambert, our goal is to provide professional representation to pair a great invention with a company well positioned to commercialize and sell it in large volume.”

The licensee is currently developing the product and expects to release it in time for the International Housewares Show in late March of 2009. This means that consumers will be able to purchase it later that year, but likely it will be more widely available in 2010.

For additional information on how to license your invention, visit www.lambertinvent.com.

About Lambert & Lambert:

Lambert & Lambert is a contingency-fee based invention marketing and patent licensing firm that specializes in consumer products. Based in St. Paul, Minnesota, Lambert & Lambert provides services to inventors, product developers and small companies throughout the world and currently has products selling in numerous retailers.

Contact:

Tim Sherman, director of customer service
Lambert & Lambert, Inc.
Tel: 651-552-0080
www.lambertinvent.com

Tuesday, November 4, 2008

NEWS RELEASE - SEMA and AAPEX 2008

The Lambert & Lambert team is headed to Las Vegas for the SEMA (Specialty Equipment Manufacturers Association) and AAPEX (Automotive Aftermarket Products Expo) shows November 5-7, 2008. They are the biggest shows for the automotive market and Lambert & Lambert will be making pitches on several products in that category.

One product in particular, the Cutoff Tool, is currently in late stage negotiations with a multi-national conglomerate who wants the product for worldwide commercialization across several brands. Currently the product is under its third round of testing and is being sourced for definitive manufacturing costs.

There are several other products that Lambert & Lambert just recently signed as clients, and a great deal of product pitches will be made at both shows. Dan Fulford, Lambert & Lambert's Director of Sales mentioned, "Tradeshows are a critical tool in business development as we seek to establish an arrangement with a company well positioned to capitalize on our clients' products." He also added, "Even though we live in a highly technical world, nothing beats a face-to-face product pitch and a handshake."

Trevor Lambert, President for Lambert & Lambert echoed those comments saying, "In all things, business is a matter of personal relationships. Of course you need good products for there to be a successful license agreement achieved, but it has been our experience that personal contact is a vital component. Lambert & Lambert's philosophy is that by generating relationships with great companies looking for new products, we can achieve long term success for our clients."

Lambert & Lambert is a contingency-fee based licensing firm that focuses on consumer products in numerous industries. Based in St. Paul, Minnesota, Lambert & Lambert provides marketing, sales, and negotiation services to inventors throughout the world. Find out more at www.lambertinvent.com.


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Lambert & Lambert - Election Day

So the day that we have been counting down for 2 years is FINALLY upon us. I must admit, as a political junkie, I've been following this election closely and I'll be hosting another party to watch the results come in until the wee hours of the night.

I have only one comment on this day as it pertains to our core business - that of innovation. As an entrepreneur and a business owner, I am worried that the economy and innovation will be stifled should taxes be raised, which is almost a certainty with a threesome of Obama, Pilosi and Reed. Our country has always been the "land of opportunity" and if we continue to move toward larger government and higher taxes, innovators will have little incentive to work hard since uncle Sam will be taking more and more of the fruits of our labors. The spirit of innovation that has driven this country to be the best in the world is likely to be squelched, and we will become just like socialist Europe... on steady decline due to stagnant efforts in the area of innovation.

Just my thoughts,

Trevor Lambert, President
Lambert & Lambert, Inc.

Lambert & Lambert is a contingency-fee based licensing firm that focuses on consumer products in numerous industries. Based in St. Paul, Minnesota, Lambert & Lambert provides marketing, sales, and negotiation services to inventors throughout the world. Find out more at www.lambertinvent.com.

Lambert & Lambert - Patent Licensing

Licensing could very well be the most lucrative way to make a living today. At its basics, licensing is the selling of intellectual property to a person or business that wishes to produce it for a profit. The intellectual property could be a patent, copyright, or an idea.


Actually, licensing got much of its start with Disney’s creation of Mickey Mouse some 80 years ago. As the character took off in popularity a businessman who wanted to put the character on 10,000 wooden pencil boxes paid for permission to do so. Thus, licensing was born. Since then, there has been all sorts of products with the Disney characters on them, from shirts to lunch boxes. In all of these items Disney receives a percent of the wholesale price of anything depicting its characters. They don’t need to manage all sorts of factories, worry about payroll to all of its employees, find distributors, nothing. After the manufacturer does all the work to make and sell the product, Disney receives a lion's share of sales. If this is not an argument for licensing, I don't know what is!


"But wouldn't I make more money if I manufactured it myself?"


The short answer is “yes”. But then reality hits. Handling the manufacturing either domestically or overseas requires a large investment of time and money. First you will need a rock-solid business plan, inventory financing and product liability insurance. You must work with engineers, industrial designers, sourcing agents and establish a sales and marketing team for distribution. Tooling can cost 10s of thousands of dollars and commonly exceeds $100,000 - and that is before you have manufactured or sold a single unit. Becoming a vendor to the large retail stores is extremely difficult especially if you only offer a single product, and if you do, you often don't get paid until 90 days later.


It is a tough road and very few ever become successful. But if you are willing to risk your home, car, and financial security and have the needed skills to manage a factory and make your product sell, I hope the best for you. It is an option and some people do succeed. Yet the main question for any investment ought to be, "How can I limit my risk as much as possible and maintain the greatest reward possible?" And I would suggest the best answer to this question is found in licensing.


"Will companies actually pay me for my invention?"


Not only will they pay you, but if your invention sells, they will pay you handsomely. There is a reason why these businessmen are where they are. They did not get to the top of a company through a lack of business sense. Rather, they understand that good business transactions reward those who make you money and increase the value of your stock.

So, if you make them a profit they are more than willing to compensate you. They have good reason to treat you well. Their sole business is to manufacture and distribute products that will sell, and since the market is changing so often, they are always in need of new ideas.


"Which company should I license my invention to?"


Picking the right company to license your invention is crucial in the first stages. Without knowing where to go you are destined to endlessly search in the wrong places. It is important to research the specific industry and markets to understand where your invention would sell and which company has a strong brand and the distribution channels to fully exploit your invention.

Be sure to avoid companies that manufacture a product on a job basis. They have no distribution channels and are quite expensive. To get your product on the shelves you still have to do all of the work of packaging, marketing, and distribution. There is a great financial risk in the beginning when working with these manufacturers since they require upfront money to produce your product on a per unit basis.


"What aspects of the licensing agreement should I be aware of?"


As we have always said, we seek to establish fair and lucrative deals for the inventors that we represent. But to do this there must be certain elements present in the licensing agreement. The following is a short list of some of these elements that you should be aware of.

1. Advance in royalty fees: For exclusive license agreements, it is very common that the licensee would pay an advance toward the first year's royalty.

2. Yearly minimum royalty or performance requirements: This is either a yearly minimum payment or a yearly unit volume that the licensee must hit to retain exclusivity. The amount usually gets larger every year to allow for the licensee to ramp-up and distribute your product. Also, it provides the inventor with assurance that the licensee will seek to develop your invention and not just let it sit dormant.

3. Insurance covering the inventor: This is an agreement that the licensee will, at their cost, buy an insurance policy covering the inventor for $1,000,000 in damages and send the inventor a certificate which shows that they are on the policy. Such a clause in the agreement provides protection for the inventor in the event that the invention causes harm or injury to those who use it.

4. Right to an audit: If the numbers do not seem accurate, we can arrange for an audit to be done by an accounting firm in order to determine if the royalty checks received were fairly distributed.

There is a great deal more information regarding the strategies and particular aspects of the licensing agreement that differs with each new innovation. Hopefully the above information has given you a good start.


Lambert & Lambert is a contingency-fee based licensing firm that focuses on consumer products in numerous industries. Based in St. Paul, Minnesota, Lambert & Lambert provides marketing, sales, and negotiation services to inventors throughout the world. Find out more at www.lambertinvent.com.

Lambert & Lambert Invent - New Blog

To benefit inventors and independent product developers all over the world, I've decided to post a blog on our ongoing efforts of invention marketing and patent licensing performed by Lambert & Lambert, Inc. (www.lambertinvent.com). Stay tuned as we detail the joys and heartbreaks of commercializing our clients' inventions and feel free to contact our company if you have an invention that you need help with.

Lambert & Lambert is a contingency-fee based licensing firm that focuses on consumer products in numerous industries. Based in St. Paul, Minnesota, Lambert & Lambert provides marketing, sales, and negotiation services to inventors throughout the world. Find out more at www.lambertinvent.com.